Prevents extreme heat damage to help protect shine: Intelligent heat control measures the air temperature over 40 times a second, to prevent extreme heat damage.

Engineered for different hair types: Through research in our hair laboratories we’ve engineered a range of attachments designed to style different hair types.

Lightweight and balanced: It has turned convention on its head and put the motor in the handle, completely rebalancing the dryer's weight and shape.

Magnetic attachments: Only the Supersonic hair dryer comes with magnetic attachments, so you can adjust quickly and easily.

Acoustically tuned: The powerful motor is tuned to produce one inaudible frequency.

Precise speed and heat settings: Delivers fast drying and styling, regular drying, and gentle drying with a constant cool flow.

Negative ions: Help reduce static in the hair.

Cool to touch: With Heat Shield technology, the surfaces of the attachments stay cool. Even during close-up styling.