Clothes are more than just clothes. They have power and we love them. We know how important it is to make those beloved items last. We love all clothes. We care for all clothes. The old and new, homemade and store-bought, branded, unbranded, crafted, mended, vintage, recycled, swapped, borrowed, and inherited. Because clothes are more than just fabric. They tell stories about our identity and culture – they carry our memories. Comfort Fabric softener flora soft adds life back to your clothes, enhancing how they look, feel, and smell. Added in the final stage of the washing process, helps to keep them soft, smelling great, and able to retain their shape and color. It helps to keep them from bobbling and makes them easy to iron, and with less static. Ultimately, it helps to keep clothes in good condition, so you can enjoy your favorite items for longer. Give your clothes the softness of floral essence. With Comfort Fabric Flora softener, your clothes will burst with the fragrance that you love. Just add Comfort to the final rinse water by simply using the no mess cap to dose straight into the top load. For front loading washing machine, adjust the dose in the specified compartment. Your clothes will feel fresher than ever. Love your clothes. Care for them. Make them last.