When a baby is born, their skin is at its most delicate. That’s why we perfected our formulas over 125 years so they’re now even more gentle for all.
JOHNSON’S Baby Soft Wash is specially developed to gently cleanse your baby’s delicate skin without drying, and keeps it feeling soft, smooth and feeling healthy.
Made with NO MORE TEARS® formula that is gentle to the eyes as pure water, JOHNSON’S Baby Soft Wash is hypoallergenic, pH balanced and is great for kids and adults too.
JOHNSON’S baby care products. Trusted by moms for over 125 years!
About the brand:
At JOHNSON’s we never stop raising the bar when it comes to what’s best for your baby, we’ve conducted 90% of all-industry-led research focused on understanding healthy baby skin. That’s why we listened to parents from around the world and reformulated our products, inside and out, to set a new standard for gentle. All in all, we listened to 26,000 consumer voices to help shape and refine our products, proposition, and packaging design. JOHNSON’S products are naturally-derived, free from parabens, sulphates, dyes & phthalates, PH balanced and hypoallergenic. The results reflect our fundamental mission: creating a world where every baby thrives. Our newly-reformulated baby products don’t just cleanse and moisturize, they turn caring moments at every age and stage into opportunities to strengthen a baby’s bond with their parents.
JOHNSON’s choose gentle!
How to use:
Apply to baby’s skin by gently working into a rich lather with your hand or washcloth, rinse, dry and snuggle.
Safety warnings:
For external use only. Keep out of reach of children. Keep away from sunlight.
Ingredients:
Aqua, Cocamidopropyl Betaine, PEG-80 Sorbitan Laurate, Glycerin, PEG-150 Pentaerythrityl Tetrastearate, Ethylhexylglycerin, Coconut Acid, Glycol Distearate, PPG-2 Hydroxyethyl Cocamide, Decyl Glucoside, Sodium Methyl Cocoyl Taurate, Laureth-4, Sodium Chloride, Citric Acid, Formic Acid, Phenoxyethanol, Sodium Benzoate, Parfum