Highlights

• This book is an investigation into the design and history of British magazines over the past 170 years.
• It identifies turning points and new directions in one of the most sensitive barometers of mass-market design taste, from the advent of two periodicals
• Punch and the Illustrated London News - that changed publishing fundamentally, through to the beginnings of digital distribution
• A magazine flourishes or folds according to its audience's response to its look and feel - sometimes more so than its written content

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